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Vice President of Marketing
Confidential Posting for an External Company
Vice President of Marketing | B2B Software, Internet, and Technology | United States
Vice President of Marketing | B2B Software, Internet, and Technology | United States
Remote
About this Role
Role & Responsibilities
Our VP of Marketing will lead their marketing efforts globally. The ideal candidate will be a strategic leader with marketing expertise across product, brand and growth marketing. They will bring a first-principles mindset to the executive team and work on challenges from a holistic people and company perspective at a global scale. The VP of Marketing will build a world-class marketing function at the company and define an iconic brand for possibly the most important technology company in a generation. The Vice President of Marketing will also:
Our VP of Marketing will lead their marketing efforts globally. The ideal candidate will be a strategic leader with marketing expertise across product, brand and growth marketing. They will bring a first-principles mindset to the executive team and work on challenges from a holistic people and company perspective at a global scale. The VP of Marketing will build a world-class marketing function at the company and define an iconic brand for possibly the most important technology company in a generation. The Vice President of Marketing will also:
- Act as a strategic thought partner to our Executive team on all aspects of marketing
- Define and evangelize our global brand and how it presents itself to different types of audiences externally: customers, candidates, investors, and our ecosystem
- Develop and drive implementation of a comprehensive product marketing strategy that covers all the verticals, segments, and geographies where our company is active
- Develop and drive implementation of effective growth marketing to meet growth goals
- Build a scalable Marketing Operations function that enables better data-driven decision making and more efficient execution at scale
- Build and lead a world-class marketing team. Hire, coach, and develop members of the Marketing function
- Build relationships and partner with key strategic marketing, brand, and design advisors. Continue to build out a strong ecosystem of marketing practitioners to support our ambitious marketing goals
Professional Qualifications
- You are a marketing leader that is deeply thoughtful about the role of marketing and brand (particularly on narrative; but this role will also own brand design)
- You have played a key role in defining exceptional brands (both for businesses & individuals)
- You have built marketing teams and led teams through hyper-growth
- You have a strong network in all aspects of marketing
- You have worked extensively with agencies and providers globally and know how to complement internal and external capabilities
- You have a pulse on what's cutting edge in marketing and our industry
- You are a conscious consumer of content and design and are allergic to being derivative
- You know how to prioritize and drive your team and agencies to get the job done
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