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AboveBoard is actively assisting another business to find its next Vice President of Marketing.
Vice President of Marketing
Confidential Posting for an External Company
4078 | Vice President of Marketing | Confidential Healthcare & Life Sciences Company | United States
4078 | Vice President of Marketing | Confidential Healthcare & Life Sciences Company | United States
Remote
About this Role
Role & Responsibilities
In this role, you will:
In this role, you will:
- Lead strategic development of all marketing programs and manages the execution of all programs
- Development planning, coordination and execution of public relations and communication programs
- Marketing collateral and sales tools that communicate our value proposition for key markets
- Developing all sales presentations including consistent value proposition and product information
- Coordinate with data analytics to build sales messaging and story around the final data analysis
- Partner with sales to ensure contract review is executed in a timely manner
- Understand changes and initiatives in healthcare and how we can capitalize on them, or the impact they might have on us
- Develop and manage the RFP response process and maintain response library
- Develop and manage trade show strategy, and execution of shows
- Sales reporting and budgeting
- Partner with product to ensure value proposition is developed and communicated correctly and then worked into the sales messaging
- Develop and execute all sales lead generation plans
- Develop internal communications for senior leadership
- Development of PR strategy and execution
- Identify trends in the healthcare industry and determine how we can capitalize on them
You should get in touch if you have:
- Bachelor's Degree required with a concentration in Marketing or requisite experience, preferred. Master's Degree is a plus
- 10+ years of corporate marketing experience in healthcare and a management role
- Must have supported sales in an operations role, and experience and knowledge in healthcare analytics.
- Relies on extensive experience and judgment and analytic abilities to plan and accomplish goals
- Demonstrated ability to create and deliver measurable programs that contribute to company growth
- Excellent managerial, oral/written communication and interpersonal skills required
- Manage multiple tasks, be detail oriented, be responsive, and demonstrate independent thought and critical thinking
Apply Now
